NZMac.com News

New FileMaker Pro 11 delivers charts, reporting and improved productivity

FileMaker — 2010-03-09T20:52:04+00:00

FileMaker, Inc. today announced the immediate availability of FileMaker Pro 11. Packed with new and innovative features led by charting, "on the fly" reporting, a new Quick Find capability, and a host of productivity tools for easier database creation, FileMaker Pro 11 makes using databases easier and quicker than ever. For advanced FileMaker users and developers, FileMaker Pro 11 delivers many new features for creating professional solutions in record time.

Also available today with new features is the entire FileMaker 11 product line, which includes FileMaker Pro 11 Advanced, FileMaker Server 11 and FileMaker Server 11.

"FileMaker Pro 11 is designed for solving real-world business problems, such as the need for interpreting business data," said Steve McManus, Regional Manager – Asia Pacific, FileMaker, Inc. "With easy-to-use integrated charting, we bring dynamic visual reporting to FileMaker Pro 11 users. We also provide new tools to boost all users’ productivity, helping novice and expert users alike build, share and publish better databases."

David Head of uLearnIT – Certified FileMaker Developer and Authorised FileMaker Trainer – added, "FileMaker Pro 11 has something for new users and experienced developers alike. QuickFind makes searching for data as easy as using Google. Quick reports will see novice users slicing and dicing data. And enhancements to scripting, the use of variables and portal filtering will make development faster and more flexible."

FileMaker charts and reports

FileMaker Pro 11 offers a selection of dynamic professional-quality charts (pie, bar, area, and line), empowering users to visualise, evaluate and report on data within a new or existing layout. For example, users can add a pie chart tab within a FileMaker Pro layout to see their sales depicted graphically any way they chose – weekly, monthly, regionally and more. FileMaker Charts can also be published to the web using FileMaker Pro Instant Web Publishing. FileMaker Pro 11 users can now easily create "on the fly" Quick Reports in a familiar spreadsheet-like format to easily set up subtotals and totals similar to pivot tables in spreadsheets. A new streamlined Layout/Report Assistant guides users through the process of setting up reports with grouped data.

Easier ways to build and use databases

FileMaker Pro 11 provides a variety of new tools to help boost productivity and enable users to build and use databases more easily. New FileMaker Pro 11 productivity features include:

Innovative Quick Find with iTunes style that searches across all fields within a layout
Inspector, a master tool palette that controls layout objects and properties in one convenient place
Object Badges to visually identify scripted fields in layouts with colour-coded icons
A new Invoices Starter Solution, one of more than 30 built-in solutions, designed to track product and customer details and create, manage and print customised invoices for every order
An improved Quick Start Screen to help users create new databases, manage favourite files and find helpful resources
Text highlighting to emphasise key words or numbers in fields

For more experienced database developers, FileMaker Pro 11 offers script creation and editing enhancements, portal filtering that specifies related records based on calculations and layout folders that help organise layouts in folders via a simple drag-and-drop operation

New ways to collaborate

FileMaker Pro 11 also delivers innovative new ways to collaborate with its unique Snapshot Link that flags a specific set of records at a point in time, preserving the same layout, view and sort order. Any changes made to the file are automatically updated in the database. The Snapshot Link file can be emailed to anyone who has FileMaker Pro 11 for easy collaboration. FileMaker Pro 11 also introduces Recurring Import, a new feature that allows users to establish an automatic import from Excel, CSV or TAB, the perfect solution for insuring that data is always accurate within a FileMaker record.

FileMaker Pro 11 Advanced delivers greater customisation and more

The new FileMaker Pro 11 Advanced, which offers all of the features of FileMaker Pro 11 plus a suite of advanced development and customisation tools, provides a new streamlined, intuitive interface for creating customised menus; the ability to copy, paste and import custom functions into databases without having to re-key information; and an Improved Script Debugger that lets users debug scripts attached to buttons and Custom Menus along with all the scripts on a layout. New FileMaker Server 11 products give new insights into workgroup databases

New in FileMaker Server 11 is an Enhanced Statistics View that provides detailed visibility into FileMaker Pro clients to help diagnose potential issues. The new Backup File Clone allows administrators to save an empty version of any database to help preserve the schema and architecture of a file while troubleshooting.

FileMaker Server 11 Advanced no longer limits the number of users that can simultaneously access files over the network and allows managers to securely assign access privileges to groups of users.

Pricing and availability

All FileMaker 11 products are immediately available. FileMaker Pro 11 is $499/$299 upgrade (AUD suggested list price) and FileMaker Pro 11 Advanced is $799/$495 upgrade (AUD suggested list price). FileMaker Server 11 is $1,645/$990 upgrade (AUD suggested list price) and FileMaker Server 11 Advanced is $5,150/$3,090 upgrade (AUD suggested list price). Additional pricing and upgrade information is available at www.filemaker.com.au.

For a limited time, FileMaker extends upgrade pricing to licensed users of FileMaker 8 and 8.5 products. This offer expires 24 Sept. 2010, and details are at www.filemaker.com.au/promos/.

iPad available in US on April 3

Philip Roy — 2010-03-05T22:13:30+00:00

Apple today announced that its magical and revolutionary iPad will be available in the US on Saturday, April 3, for Wi-Fi models and in late April for Wi-Fi + 3G models. In addition, all models of iPad will be available in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the UK in late April.

Beginning a week from today, on March 12, US customers can pre-order both Wi-Fi and Wi-Fi + 3G models from Apple's online store or reserve a Wi-Fi model to pick up on Saturday, April 3, at an Apple retail store.

"iPad is something completely new," said Steve Jobs, Apple's CEO. "We're excited for customers to get their hands on this magical and revolutionary product and connect with their apps and content in a more intimate, intuitive and fun way than ever before."

Starting at just $499, iPad lets users browse the web, read and send email, enjoy and share photos, watch videos, listen to music, play games, read ebooks and much more. iPad is just 0.5 inches thick and weighs just 1.5 pounds—thinner and lighter than any laptop or netbook—and delivers battery life of up to 10 hours.*

iPad's revolutionary Multi-Touch™ interface makes surfing the web an entirely new experience, dramatically more interactive and intimate than on a computer. You can read and send email on iPad's large screen and almost full-size "soft" keyboard or import photos from a Mac, PC or digital camera, see them organized as albums, and enjoy and share them using iPad's elegant slideshows. iPad makes it easy to watch movies, TV shows and YouTube, all in HD, or flip through the pages of an ebook you downloaded from Apple's new iBookstore while listening to your music collection.

The App Store on iPad lets you wirelessly browse, buy and download new apps from the world's largest app store. iPad includes 12 new innovative apps designed especially for iPad and will run almost all of the more than 150,000 apps on the App Store, including apps already purchased for your iPhone or iPod touch. Developers are already creating exciting new apps designed for iPad that take advantage of its Multi-Touch interface, large screen and high-quality graphics.

The new iBooks app for iPad includes Apple's new iBookstore, the best way to browse, buy and read books on a mobile product. The iBookstore will feature books from the New York Times Best Seller list from both major and independent publishers, including Hachette Book Group, HarperCollins Publishers, Macmillan Publishers, Penguin Group and Simon & Schuster.

The iTunes Store gives iPad users access to the world's most popular online music, TV and movie store with a catalog of over 12 million songs, over 55,000 TV episodes and over 8,500 films including over 2,500 in stunning high definition. All the apps and content you download on iPad from the App Store, iTunes Store and iBookstore will be automatically synced to your iTunes library the next time you connect with your computer.

Pricing & Availability
iPad will be available in Wi-Fi models on April 3 in the US for a suggested retail price of $499 for 16GB, $599 for 32GB, $699 for 64GB. The Wi-Fi + 3G models will be available in late April for a suggested retail price of $629 for 16GB, $729 for 32GB and $829 for 64GB. iPad will be sold in the US through the Apple Store, Apple's retail stores and select Apple Authorized Resellers.

iPad will be available in both Wi-Fi and Wi-Fi + 3G models in late April in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the UK. International pricing will be announced in April. iPad will ship in additional countries later this year.

The iBooks app for iPad including Apple's iBookstore will be available as a free download from the App Store in the US on April 3, with additional countries added later this year.

Classic Sleeve – MacBook Air

DenisStanton — 2010-02-21T01:54:04+00:00

I wanted to like the Proporta Classic Sleeve for MacBook Air. I carry a MacBook Air to and from work everyday in a tidy backpack but I know there are people that don't have the luxury of relaxed dress code. A casual backpack is probably not the right image for people who wear smart suits to the office. Proporta have come up with a smart-looking almost-leather sleeve for people who want to protect their MacBook Air from scratches but don't want the bulk or casual look of a backpack.

{xtypo_rounded_right2}Value for money

Price approx
$ 35.95 USD

Available from
Proporta.com{/xtypo_rounded_right2}The proporta looks tidy, if minimal. It's made from a material that the manufacturers describe as 'a stylish alternative to leather' and is certainly very close to leather in look and feel. There is some sort of reinforcing between the coloured outer layer and the white lining, giving it a near rigid structure. The sleeve is sewn around three sides with the fourth open. I would have expected some sort of fold-over flap to provide protection on all edges. If you dropped this unit there is a fifty-fifty chance that it would land on a corner with no protection at all. There is a narrow strip of leather that wraps across the open side and tucks under a band. Neat enough when handled carefully, but not a robust guard against accidents.

My problem with the Classic Sleeve is it's just too tight to manage. I had to line it up carefully and push really hard to get the Air into the sleeve and once it was wedged in it was more than I could manage to pull it out again with one hand holding the sleeve and the other trying to get a grip on the MacBook. A few extra millimetres in width and length would have made all the difference but each time I have used it I have had to resort to grasping the sleeve by the corners and shaking the thing until the MacBook Air can be jolted out onto the desk. Not a good look if you are wanting to impress your colleagues with your stylish purchase.

The sleeve is not intended to provide space for any accessories so you are going to need to another bag for the power supply and any other cables you might need.

I think Proporta have made an error in the measurements for the MacBook Air. The sleeve is the right size for carrying a small sheaf of A4 pages and I thinks that's what I will be using it for. Perhaps they were mislead by Apple's advertising that the Air is the same size as a sheet of paper.

There is a bigger opportunity coming up. The iPad, at half the weight and three quarters the size of the Air, will need something to protect the screen from harm when you drop it into a briefcase or even a backpack. If Proporta can come up with a suitably soft lining material and get the dimensions right a Sleeve for the iPad could be a winner.

Tight fit - I couldn't pull the Air out of the sleeve

Need to pick it up and shake it

Renaissance 2009 results poor

Philip Roy — 2010-02-12T23:54:18+00:00

Renaissance has reported its Preliminary full year result to 31 December 2009 (available here), which indicate a preliminary unaudited loss before tax of $2.721m for the 2009 year. The document outlines a mixed result near the end of the 2009 year, with Natcoll doing very well and MagnumMac (who's performance is described a "disappointment" elsewhere in the document) and the Education Division (RED) doing poorly. It appears that a minor increase in sales were offset by one-off costs and write-offs that totalled $3.425m. New CEO Richard Webb has commenced a full review of the business and more information about any changes will be available when the annual report is released in March.

Introducing the NZiPhone.com + NZMac.com iPhone app

Philip Roy — 2010-02-11T23:20:09+00:00

The official app of NZiPhone.com - The home of the iPhone in New Zealand and NZMac.com - Supporting the New Zealand Macintosh community, is here!! Get the FREE app from http://itunes.com/apps/nziphonecomandnzmaccomnews

Get the latest news, forum posts, app listings and reviews, podcasts, video, blog posts and more on your iPod Touch or iPhone, with the ability to read articles whilst offline, without the need for a data connection. Built using the TapLynx iPhone development framework, this application not only keeps you up to date with all that’s happening on NZiPhone.com and NZMac.com, but has the inbuilt ability to let you share what you are reading with friends via email and Twitter.

I'm exceptionally please to be able to provide this app to you all, to access news, forum posts and more from the two sites. Even better, this app does not require you stay online to read any articles that are in the RSS feeds that are linked to...only new items or YouTube clips require an online connection.

Other features in this version include the ability to search downloaded content on your iPod Touch and iPhone, and receive a visual indication as to how many articles have not been read.

The application has been built using the TapLynx iPhone development framework. Thanks to TapLynx for such a superb development tool.

If you are interested in becoming an iPhone developer, I'll be publishing a series of five articles and two YouTube clips over the next 2 weeks related to learning how to use TapLynx and my experience getting on to the App Store. These articles will appear on the NZiPhone.com website.

Enjoy the app. Post any questions or comments about it on the NZiPhone.com website. I'll also list in the forum there about any tweaks to be applied or features that I can hopefully bring into the app in future versions.

Regards, Philip Roy

Apple Releases Aperture 3

Philip Roy — 2010-02-09T18:24:08+00:00

Apple today introduced Aperture 3, the next major release of its powerful photo editing and management software, with over 200 new features including Faces, Places and Brushes. Building on the innovative Faces and Places features introduced in iPhoto '09, Aperture 3 makes it even easier and faster to organise large photo libraries. Aperture 3 introduces new tools to refine your photos including Brushes for painting image adjustments onto parts of your photo, and Adjustment Presets for applying professional photo effects with just one click. Stunning new slideshows let you share your work by weaving together photos, audio, text and HD video.

"Millions of people love using iPhoto to organise, edit and share their digital photos," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing. "Aperture 3 is designed for both professionals who edit and manage massive libraries of photos and iPhoto users who want to take their photos further with easy-to-use tools such as Brushes and Adjustment Presets."

"Aperture 3 gets it right," said National Geographic photographer, Jim Richardson. "The image editing tools are exactly what I have been asking for, they're so easy to use and give me a level of control that I never even thought possible."

"I chose Aperture because it was the most powerful archiving application around, but it's now an unbelievable imaging tool as well," said Bill Frakes, Sports Illustrated staff photographer. "I am beyond impressed with the massive changes made in Aperture 3."

Aperture 3 allows you to organise large photo libraries with even more flexibility using Projects and the new Faces and Places. Faces uses face detection and recognition to find and organise your photos by the people in them. You can view faces across your entire photo library or view just the faces that appear in selected projects. In a new view that speeds up the organisation process, Aperture 3 displays faces that have been detected but haven't yet been named. Places lets you explore your photos based on where they were taken, and like in iPhoto, Places automatically reverse geocodes GPS data into user-friendly locations. In Aperture 3, you can assign locations by dragging-and-dropping photos onto a map or by using location information from GPS enabled cameras, tracking devices or your iPhone photos.

The new Brushes feature allows you to add professional touches to your photos by simply painting effects onto the image. Aperture 3 includes 15 Quick Brushes that perform the most popular tasks like Dodge, Burn, Polarize and Blur, without the complexity of layers or masks. Brushes can automatically detect edges in your images to let you apply or remove effects exactly where you want them. Aperture 3 includes dozens of Adjustment Presets that apply a specific style or look to the entire image with just a click. You can create your own custom presets or explore the techniques of other photographers by importing theirs.

Aperture 3 makes it easy to share your work with stunning slideshows that weave together photos, audio, text and HD video. You can select one of six Apple designed themes or choose your own transitions, background, borders and titles, and even add your own soundtrack. You can export your slideshows directly to iTunes to take with you on your iPhone or iPod touch. You can also share photographs as beautiful prints, create custom-designed hardcover books and publish to online photo sharing sites like Facebook and Flickr, right from Aperture 3.

Pricing & Availability
Aperture 3 is available through the {{applestore}} and Apple Authorised Resellers for a suggested retail price of NZ$349 inc GST and existing Aperture users can upgrade for a recommended retail price of NZ$179 inc GST. A downloadable 30-day trial version is available at www.apple.com/aperture/trial . Aperture 3 runs as a 64-bit application on Mac OS X Snow Leopard on Macs with Intel Core 2 Duo processors. Full system requirements, online tutorials and more information on Aperture 3 can be found at www.apple.com/aperture.

Apple Consultants Network now available

Philip Roy — 2010-02-08T20:30:20+00:00

As of today, Apple customers in Australia and New Zealand will have access to a group of local, independent experts that can help them make the most of their technology investment. The Apple Consultant Network (ACN) members are certified professionals who deliver technology advice, innovative ideas and expert implementation over the phone or in your home or business. Although not employed by Apple, each member company is staffed with technical personnel who hold the latest Apple Certifications.

Offering technology services that span the entire spectrum - from basic set-up and configuration for a home-user with a new Mac, to advanced enterprise solution deployments - you can search for members with the capabilities you want in the location you need.

Members of the ACN community in Australia and New Zealand today include:

Computers Now
Digistor
gizmo
Key Options Technology
Kytec Group
Renaissance Limited
Winthrop Australia
XciteLogic

Further details on ACN can be found at https://consultants.apple.com.au/ or https://consultants.apple.co.nz/

Podcast 33 - iPad

Philip Roy — 2010-02-01T07:24:09+00:00

DavidNZ, Loweded Wookie and Philip Roy chat about about the announcement this week of the Apple iPad, discussing the reaction to it and speculate what Apple are trying to achieve with the product. They conclude with their latest picks of great applications or sites.

Click here to subscribe to the podcast via iTunes
Click here for the podcast feed via feedburner
Listen directly, here....

{mp3remote}http://nzmac.jellycast.com/pod/nzmac-podcast/033_NZMac_com.mp3{/mp3remote}

Podcast 33 - Show notes

Any Apple hardware and software discussed is not listed. Instead, you can support NZMac.com at no extra cost by clicking this link to purchase from the Apple Store NZ. Thanks in advance!

Links of interest

http://arstechnica.com/apple/news/2010/01/photo-gallery-hands-on-with-the-ipad-and-live-event.ars

http://mashable.com/2010/01/27/ipad-whats-missing/

http://www.macworld.com/article/145977/2010/01/ipad_enterprise.html

http://theflashblog.com/?p=1703

http://www.kungfugrippe.com/post/360209059/the-flash-blog-the-ipad-provides-the-ultimate

http://www.flickr.com/photos/kigiphoto/4314276957/sizes/o/

http://twitpic.com/10fjic

http://www.macrumors.com/2010/01/30/apple-corrects-ipad-promo-video-to-show-no-flash-capability/

http://www.appleinsider.com/articles/10/01/29/apples_ipad_promo_materials_misleading_on_adobe_flash_support.html

http://www.engadget.com/2010/01/30/apple-excises-the-false-flash-in-its-ipad-promo-video/

http://daringfireball.net/2010/01/apple_adobe_flash

http://www.appleinsider.com/articles/10/01/29/apple_reinventing_file_access_wireless_sharing_for_ipad.html

DavidNZ/David

Downthemall.net

Macworld electronic subscription

Loweded Wookie/Darryn

Driver

Philip Roy

Freeappaday.com

Logitech Touch Mouse and Logitech Touch Mouse server

Apple launches iPad

Philip Roy — 2010-01-27T21:26:32+00:00

Apple today introduced iPad, a revolutionary device for browsing the web, reading and sending email, enjoying photos, watching videos, listening to music, playing games, reading e-books and much more. iPad's responsive high-resolution Multi-Touch display lets users physically interact with applications and content. iPad is just 13.4 mm thick and weighs just 0.68 kg - thinner and lighter than any laptop or netbook. iPad includes 12 new innovative apps designed especially for the iPad, and will run almost all of the over 140,000 apps in the App Store. iPad will be available in late March worldwide with international pricing to be announced at a later date.

"iPad is our most advanced technology in a magical and revolutionary device at an unbelievable price," said Steve Jobs, Apple's CEO. "iPad creates and defines an entirely new category of devices that will connect users with their apps and content in a much more intimate, intuitive and fun way than ever before."

iPad features 12 next-generation Multi-Touch applications. Every app works in both portrait and landscape, automatically animating between views as the user rotates iPad in any direction. The precise Multi-Touch interface makes surfing the web on iPad an entirely new experience, dramatically more interactive and intimate than on a computer. Reading and sending email is fun and easy on iPad's large screen and almost full-size "soft" keyboard. Import photos from a Mac, PC or digital camera, see them organised as albums, and enjoy and share them using iPad's elegant slideshows. Watch movies and YouTube or flip through pages of an e-book you downloaded from Apple's new iBookstore while listening to your music collection.

iPad runs almost all of the over 140,000 apps on the App Store, including apps already purchased for your iPhone or iPod touch. The iTunes Store gives you access to the world's most popular online music. Apple also announced the new iBooks app for iPad, which includes Apple's new iBookstore, the best way to browse, buy and read books on a mobile device. The iBookstore will feature books from major and independent publishers.

Apple also introduced a new version of iWork for iPad, the first desktop-class productivity suite designed specifically for Multi-Touch. With Pages, Keynote and Numbers you can create beautifully formatted documents, stunning presentations with animations and transitions, and spreadsheets with charts, functions and formulas. The three apps will be available separately through the App Store. International pricing will be announced at a later date.

iPad syncs with iTunes just like the iPhone and iPod touch, using the standard Apple 30-pin to USB cable, so you can sync all of your contacts, photos, music, movies, applications and more from your Mac or PC. All the apps and content you download on iPad from the App Store, iTunes Store and iBookstore will be automatically synced to your iTunes library the next time you connect with your computer.

iPad's brilliant 9.7-inch, LED-backlit display features IPS technology to deliver crisp, clear images and consistent colour with an ultra-wide 178 degree viewing angle. The highly precise, capacitive Multi-Touch display is amazingly accurate and responsive whether scrolling web pages or playing games. The intelligent soft keyboard pioneered on iPhone takes advantage of iPad's larger display to offer an almost full-size soft keyboard. iPad also connects to the new iPad Keyboard Dock with a full-size traditional keyboard.

iPad is powered by A4, Apple's next-generation system-on-a-chip. Designed by Apple, the new A4 chip provides exceptional processor and graphics performance along with long battery life of up to 10 hours.* Apple's advanced chemistry and Adaptive Charging technology deliver up to 1,000 charge cycles without a significant decrease in battery capacity over a typical five year lifespan.**

iPad comes in two versions - one with Wi-Fi and the other with both Wi-Fi and 3G. iPad includes the latest 802.11n Wi-Fi, and the 3G versions support speeds up to 7.2 Mbps on HSDPA networks. Apple and AT&T announced breakthrough 3G pre-paid data plans for iPad with easy, on-device activation and management.

Continuing Apple's dedication to designing and creating environmentally responsible products, each iPad enclosure is made of highly recyclable aluminium and comes standard with energy-efficient LED-backlit displays that are mercury-free and made with arsenic-free glass. iPad contains no brominated flame retardants and is completely PVC-free.

Apple today released a new Software Development Kit (SDK) for iPad, so developers can create amazing new applications designed to take advantage of iPad's capabilities. The SDK includes a simulator that lets developers test and debug their iPad apps on a Mac, and also lets developers create Universal Applications that run on iPad, iPhone and iPod touch.

Pricing & Availability
iPad will be available in late March worldwide for a suggested retail price of $499 (US) for the 16GB model, $599 (US) for the 32GB model, $699 (US) for the 64GB model. The Wi-Fi + 3G models of iPad will be available in April in the US and selected countries for a suggested retail price of $629 (US) for the 16GB model, $729 (US) for the 32GB model and $829 (US) for the 64GB model. International pricing and worldwide availability will be announced at a later date. iBookstore will be available in the US at launch.

*Apple tested wireless battery life by browsing web pages and receiving email over an AirPort network, never letting the system go to sleep during the test, and keeping the display at half brightness. This is a typical scenario of use on the go, resulting in a battery performance number that is very relevant to mobile users.

**A properly maintained iPad battery is designed to retain 80 percent or more of its original capacity during a lifespan of up to 1,000 recharge cycles. Battery life and charge cycles vary by use and settings.

Apple reports First Quarter results 2010

Philip Roy — 2010-01-25T21:54:55+00:00

Apple today announced financial results for its fiscal 2010 first quarter ended December 26, 2009. The Company posted revenue of $15.68 billion and a net quarterly profit of $3.38 billion, or $3.67 per diluted share. These results compare to revenue of $11.88 billion and net quarterly profit of $2.26 billion, or $2.50 per diluted share, in the year-ago quarter. Gross margin was 40.9 percent, up from 37.9 percent in the year-ago quarter. International sales accounted for 58 percent of the quarter's revenue.

Apple sold 3.36 million Macintosh computers during the quarter, representing a 33 percent unit increase over the year-ago quarter. The Company sold 8.7 million iPhones in the quarter, representing 100 percent unit growth over the year-ago quarter. Apple sold 21 million iPods during the quarter, representing an eight percent unit decline from the year-ago quarter.

During the quarter Apple elected retrospective adoption of the Financial Accounting Standards Board's amended accounting standards* related to certain revenue recognition. Adoption of the new accounting standards significantly changes how the Company accounts for certain items, particularly sales of iPhone and Apple TV.

"If you annualize our quarterly revenue, it's surprising that Apple is now a $50+ billion company," said Steve Jobs, Apple's CEO. "The new products we are planning to release this year are very strong, starting this week with a major new product that we're really excited about."

"We are very pleased to have generated $5.8 billion in cash during the quarter," said Peter Oppenheimer, Apple's CFO. "Looking ahead to the second fiscal quarter of 2010, we expect revenue in the range of about $11.0 billion to $11.4 billion and we expect diluted earnings per share in the range of about $2.06 to $2.18."

Apple will provide live streaming of its Q1 2010 financial results conference call utilizing QuickTime, Apple's standards-based technology for live and on-demand audio and video streaming. The live webcast will begin at 2:00 p.m. PST on January 25, 2010 at www.apple.com/quicktime/qtv/earningsq110/ and will also be available for replay for approximately two weeks thereafter.

*Retrospective Adoption of Amended Accounting Standards

On September 23, 2009, the Financial Accounting Standards Board ratified Emerging Issues Task Force (EITF) Issue 08-1 and EITF Issue 09-3, resulting in the issuance of accounting standard updates ASU 2009-13 and ASU 2009-14. Apple was required to adopt the new accounting standards no later than the first quarter of fiscal 2011. Apple elected to adopt the new standards during the first quarter of fiscal 2010, as reflected in its Quarterly Report on Form 10-Q for the quarter ended December 26, 2009, which was filed with the SEC on January 25, 2010. The Company also filed a Form 10-K/A to amend its Form 10-K for the year ended September 26, 2009 solely to reflect the retrospective adoption of the new accounting standards to the periods presented in that report. Additionally, Apple filed a Form 8-K that included selected quarterly financial schedules reflecting the impact of retrospective adoption of the new accounting standards and reconciling the application of old and new accounting principles to historical income statements, balance sheets, cash flow from operations, deferred revenue and summary data information. These financial schedules will also be available on the Company's website at www.apple.com/investor.

The new accounting principles result in the Company's recognition of substantially all of the revenue and product cost for iPhone and Apple TV when those products are delivered to customers. Under historical accounting principles, the Company was required to account for sales of both iPhone and Apple TV using subscription accounting because the Company indicated it might from time to time provide future unspecified software upgrades and features for those products free of charge. Under subscription accounting, revenue and associated product cost of sales for iPhone and Apple TV were deferred at the time of sale and recognized on a straight-line basis over each product's estimated economic life. This resulted in the deferral of significant amounts of revenue and cost of sales related to iPhone and Apple TV.

Because Apple began selling both iPhone and Apple TV in fiscal 2007, the Company retrospectively adopted the new accounting principles as if the new accounting principles had been applied in all prior periods. Consequently, the financial results of each quarter from fiscal 2007 through fiscal 2009 have been revised. The Company believes retrospective adoption provides analysts and investors the most comparable and useful financial information and better reflects the underlying performance of the Company's business.

For additional information refer to the "Explanatory Note" in Apple's Amendment No. 1 to its Annual Report on Form 10-K for the year ended September 26, 2009.

This press release contains forward-looking statements including without limitation those about the Company's estimated revenue and earnings per share. These statements involve risks and uncertainties, and actual results may differ. Risks and uncertainties include without limitation the effect of competitive and economic factors, and the Company's reaction to those factors, on consumer and business buying decisions with respect to the Company's products; continued competitive pressures in the marketplace; the ability of the Company to deliver to the marketplace and stimulate customer demand for new programs, products, and technological innovations on a timely basis; the effect that product transitions, changes in product pricing or mix, and/or increases in component costs could have on the Company's gross margin; the inventory risk associated with the Company's need to order or commit to order product components in advance of customer orders; the continued availability on acceptable terms, or at all, of certain components and services essential to the Company's business currently obtained by the Company from sole or limited sources; the effect that the Company's dependency on manufacturing and logistics services provided by third parties may have on the quality, quantity or cost of products manufactured or services rendered; the Company's reliance on the availability of third-party digital content and applications; the potential impact of a finding that the Company has infringed on the intellectual property rights of others; the Company's dependency on the performance of distributors and other resellers of the Company's products; the effect that product and service quality problems could have on the Company's sales and operating profits; the Company's reliance on sole service providers for iPhone in certain countries; the continued service and availability of key executives and employees; war, terrorism, public health issues, and other circumstances that could disrupt supply, delivery, or demand of products; potential litigation from the matters investigated by the special committee of the board of directors and the restatement of the Company's consolidated financial statements; and unfavorable results of other legal proceedings. More information on potential factors that could affect the Company's financial results is included from time to time in the Company's public reports filed with the SEC, including the Company's Form 10-K for the fiscal year ended September 26, 2009 and its Form 10-Q for the quarter ended December 26, 2009. The Company assumes no obligation to update any forward-looking statements or information, which speak as of their respective dates.